How to Avoid Self-Publishing Scams With Your Dream to Publish a Book

By Deborah S. Nelson, Author-Book Coach-Speaker
self publishing companies to avoid

Scam Alert! Self-publishing Companies to Avoid

Self-Publishing Scams Can Be Your Worst Nightmare!

So you are thinking of publishing a book! Fabulous. And you want to know how to avoid self-publishing scams that dot the landscape of digital publishing. Good idea. This article will help arm you with knowledge, BEFORE you publish a book.

Click Here for Your Self-Publishing Toolkit

As a self-publishing coach, I am often asked: Which are the self-publishing companies to avoid? Although this sounds like an easy question to answer, it is not. In the changing landscape of digital publishing, companies are coming and going daily. Self-publishing is an emerging industry. The music and photography industries already made their transition to the digital age. We enjoy downloadable songs, sheet music, digital cameras, online photographic services, and online magazines to name a few. Book publishing is still working through the twists and turns of its transition to digital publishing.

Therefore, to name self-publishing companies to avoid would be a tricky full-time job. Although sometimes difficult, education is your best defense against self-publishing scams.

Publishing SOLO: DIY Publishing Kits Start at $97 with Deborah S. Nelson

Basic Self-Publishing Terminology

Before you decide which company to hire, learn the basic terminology of self-publishing. Two great tools for this are the Dictionary of Self-Publishing Terms and WIKIPEDIA, the definition of Self-Publishing. Once you understand what self-publishing is you handling your own project, which self-publishing company to hire is solved. It is nearly impossible to hand over your self-publishing project to someone else. When you do, you create an unnecessary middleman. As SELF-PUBLISHER, you are responsible for all aspects since everything passes through you (or should). Inviting a third party could complicate and slow down the project.

Self-Publishing Companies to Avoid

Avoid self-publishing scams by choosing not to hire a so-called “self-publishing company.” By definition, only you, the author, can be the self-publisher. Shift your focus to hiring a good print on demand printing company for book printing. The two most experienced print on demand companies is Amazon Kindle Direct Publishing and LuLu. Educate yourself about the book publishing process. Hire your own freelancers for book covers, interior design, promotional copy, editing, and proofreading. For further details read: Self-Publishing Companies: How to Shop Them. For further education, download our free self-publishing toolkit below.


Publish your Book Blueprint by Deborah S Nelson

Have a Dream to Publish a Book—
But Lack the Time or Know-How?

Look no further. This potent and detailed DIY publishing guide grants you the time and know-how. Learn how to self-publish a book by doing it! Once you become a published author, friends, family, and peers see you in a whole new light! This unique system propels both aspiring and seasoned authors through the digital publishing process step by step. You won’t even need your completed manuscript to start!

Includes downloadable template
Free ISBN number & POD account
10 steps to print on demand publishing
Displays book parts in chronological order
Publish your book blueprint proof in a week


Those who have completed Ms. Nelson’s Courses are raving fans. See Videos Reviews & Author Library.
Hmmm … I am not quite ready—just send me the Free Self-Publishing Toolkit

Click Here for Your Self-Publishing Toolkit

FREE SELF-PUBLISHING TOOLKIT

Best Online Publishers–DIY Publishing 2015

Online Publishers: Who’s Who in  DIY Publishing

By Deborah S. Nelson

How to choose the best online publishers

So Many Online Publishers…How Do I Choose?

Best Online Publishers

Online Publishers. There are so many of them! Are you thinking of publishing a or an e-book? Searching for the best online publishers? In this article we explore different online publishers and online publishing options. There are many options which makes it difficult to make the best decision.


Self-Publishing

Online Book Publishing & Online Publishers

The 21st Century has brought us new developments in publishing and the term, online publishing. Online publishing is basically referring to print on demand process, or POD. Print on demand is the digital printing process that has is replacing offset printing. This means when publishing a book inventory is no longer necessary. That’s why self-publishing, independent publishing, and online publishers are flourishing now. The cost of entry to become a published author is from about $500 (total do it yourself) up to $10,000 (freelance professionals do it all for you).

How to Chose an Online Publisher for Your Publishing Project

Most of the online publishers refer to themselves as self-publishing companies. Used in this way, the term self-publishing is actually a misnomer. If you look up self-publishing in Wikipedia, you’ll find that the self-publisher is the author, not the printed. To be clear when you select a “self-publishing” company you are selecting a print on  demand printing company. Most offer other services such as book cover designing, editing, proofreading, and marketing. I suggest that you find your own separate publishing services for these processes, as these companies are set-up to print your book. They are not the best or most cost-effective for other book publishing services. The most important factors for choosing a print on demand  printer is the definition of your book project. One thing that makes print on demand companies into online publishers is that you can literally upload your book file to their Internet site, and order a copy drop shipped wherever you want. Before selecting an online publisher (printer) consider the following factors about your publishing project:

Choosing Online Publishers

Will your publishing project be a color interior or full-color?

Questions for Online Publishers

Will your publishing project be a unique or standard trim size?

Best Online Publishers- Who are They?

Will you sell your books (or is it a personal project)? Will you sell internationally?

Finding the Top Online Publishers

Will your book be hardback or paperback?

 

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Once you answer these questions you are in a better place to make a good decision. Below is a list of established print on demand publishers who have proven themselves to the industry. Next to their name, I have suggested their strengths in regards to the four main considerations listed above. Before you make your printer selection, you will want to consider who you select for your self-publishing services. Read my article on how to select self-publishing services, with key tips on how to get the best from them. Becoming you own self-publisher brings with it a difficult learning curve, and it is best to educate yourself before making uninformed decisions which are costly and time-consuming. Having been in the publishing and printing industry for decades, I can warn you of some of the pitfalls you may want to avoid. Look over this website to educate yourself before you leap.

1. Createspace: This is the print on demand company owned by Amazon Books, a proven option for paperbacks with full-color covers. The price per book is  among the least expensive. With Amazon.com Books, Earth’s Largest Bookstore, as their distribution arm, if you want to sell books internationally, this is your best bet.

2. LuLu: This print on demand company is one of the very first print on demand companies on  this playing field. LuLu has their own online bookstore, but does not give the wide sales distribution that Amazon books does. Many self-published authors use LuLu and market their own books through their website or workshops and seminars and do not need to tap into the international or national market.

3. Lightening Source: This is a traditional book printing company, who has added a print on demand division. They require you to be an official publishing company (see my article on becoming a publisher) to buy printing from them. They offer full color, both print on demand and offset printing. You will need to order a minimum of 50 books with Lightening Source, but with Createspace and LuLu you can simply order one book. Therefore the initial set up cost is a little more with Lightening Source, and the process is much less user-friendly.  You may get hard back covers with Lightening source, but not (easily) with LuLu or Createspace. This option is not recommended for beginners.

4. Blurb: What a great option for beginners who are not interested in marketing their books. Blurb is a little more expensive per book. However, you will be able create a four-color book (just one) and they offer very simple book publishing software, as well, as many larger sizes and hard back covers. This option is highly recommended for beginners as it will gently guide you through the self-publishing process.

5. Kindle: This is an option for a digital version of your book. Kindle is part of Amazon Books. If you want a Kindle book in addition to your printed book, this also makes Createspace a great option; as once you open a Createspace Account, you will also be connected to your Kindle account.


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What is the CreateSpace Estore?

Marketing Self-Published Books with Createspace Estore

By Deborah S. Nelson

selling books on Createspace estore

How to Market Self-Published Books on Createspace Estore

You have self-published a book. Now what? How do you sell them? The CreateSpace estore is one great option for selling books online, but there are many other options (see articles below). The book publishing industry is moving from the traditional publishing model to digital publishing and this is changing the way books are sold. We now know that the majority of books are now purchased online. The number is constantly changing, but about 81% of printed books are purchased through online booksellers. If we are smart, we will target sales to the online book buyer, and limit marketing efforts to the physical book stores. If you must market to the book stores, I suggest you limit efforts to the smaller percentage and invest most of your efforts in online book sales opportunities. With limited time and advertising budget, its best to select the channels that give the most bang for the buck.


Self-Publishing

Advantages to Selling Book in the CreateSpace estore

The CreateSpace estore is available the moment your book files approved for publishing. Amazon.com will take up to 6 weeks before you book may be available through Amazon. The advantages to selling your books through CreateSpace is that they will collect the money, print, and ship the books to your readers. They credit your account with the profit after the costs covered. This simplifies your life as you will not be responsible for shipping, inventory, sales taxes, or credit card processing. CreateSpace sales platform is certainly not as aggressive as AMAZON BOOKS, however, it is a great sales option to put into place as soon as you publish. It is also the best place to send readers, students, clients, and buyers from your website, since you basically have made the sale, and you will make an extra 20% over what you would make selling your books on AMAZON.

Setting up Your CreateSpace estore

To make your book available through the CreateSpace estore, you will first need to open an account with CreateSpace. CreateSpace is the print on demand arm of Amazon.com Books. Once your book is approved for publishing through CreateSpace, then follow these steps to set up your estore.

Step 1: Login to your CreateSpace account. If you not yet have one, (sign up here, right now).

 Step 2: Go to Member Dashboard and click on the book title that has been approved for publishing.

Step 3:  Under the DISTRIBUTION box at the top, click on “Channels.”

Step 4:  Within the Standard Distributions options, select CreateSpace estore and save.

Step 5:  Also select CreateSpace Direct:  (“By enabling this channel, you can make your books available to certified resellers such as independent bookstores and book resellers. The CreateSpace Direct program allows eligible resellers to buy books at wholesale prices directly from CreateSpace.”)

 Step 6: Look for the link just below the CreateSpace estore option that says: “estore setup” and click.

 Step 7: At the top of the new window, you will see your CreateSpace estore link. Save this and use it to send traffic to from your website or blog.

Step 8: Customize your estore with a banner (760 x 90 pixels) and a background image, if you like. I suggest using the banner from your referring website, and customizing the CreateSpace estore to look like your website. You may select or customize a color background.

Step 9: You may edit the description and author bio from description menu within the member dashboard of your title.

 Step 10: CreateSpace will process, ship, and pay you for any orders purchased through this wholesale platform. Your royalties from sales made this way will be documented in your CreateSpace user account. CreateSpace will deduct about a 20% sales fee, and if your book is sold through AMAZON.COM Books, they will deduct about a 40% sales fee.

See the Following Related Articles: Self Publishing Book Platform DIY Publishing Book Cover Template Marketing Your Self-Published Book Self Publishing Companies-How to Shop Them _____________________________________________________________________________________________________

publish my

Have a Dream to Publish a Book— But Lack the Time or Know-How?

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Includes a downloadable interior template Displays parts of a book in chronological order Gives 10 easy steps to print on demand publishing Sets up free ISBN number and self-publishing account Gets your blueprint published in 3 days! (shipping extra)

 

Want to learn how to publish a book in 3 days?

Self-Publishing Companies: How to Shop for Them With Getting Ripped Off!

Best and Worst Self Publishing Companies

Getting your Book Printed from Home

Smart Steps to Selecting Self-Publishing Companies to Print Your Book

By Deborah S. Nelson, Author-Book Coach-Speaker

There are thousands of online self-publishing companies. One of the most daunting of all the steps in the process of self-publishing your own book is selecting the printer to print your book.

Many people who have a dream to publish a book are now finding with digital publishing that their dream can come to reality. But self-publishing can also be a nightmare, if you do not know what you are doing, or if you have not counted the costs before jumping in!


Click Here for Your Self-Publishing Toolkit

Counting the Costs of Self-Publishing

Before you start on this journey of self-publishing, it a smart idea to understand the real costs of self-publishing and printing your book from home on your laptop. This is an exciting idea, but most so-called self-publishing companies are mainly print on demand enterprises.

They advertise their printing services as “free,” and technically this is true, but once you get into the process, you will realize there are many other costs besides the actual printing. There is a big difference between just printing a book and self-publishing a book. It could cost from “almost free” (under $100) to $10,000 to self-publish a book depending on your do-it-yourself skill level and how complicated your book project is. Read my article that goes into details regarding the real self-publishing costs involved in printing your book at home.

Steps to Selecting from Self-Publishing Companies

There are literally thousand of self-publishing companies. How can you choose? Which ones are the ones to avoid? Which self-publishing companies are the best?

Since being a self-publishing coach this is one of most asked questions. This is not that clear-cut. It really depends on three main factors:

  • simplicity or complexity of the book project
  • your skill level and understanding of the publishing process
  • customer service of the print on demand company

I addressed one writer who was struggling through the “self-publishing” processing for the first time.  Extremely frustrated and unhappy with the printer, the writer wanted to know a better option for printers for the future.  It turned out that the print on demand company they were using was my favorite one through which I have used to publish at least 20 books. And upon further investigation into their problem, I discovered that the problem was due to the writer’s lack of knowledge of basic industry principles. I explained that this is one of the best print on demand company in this industry; and that if you switch, you will have the exact same issues with any other printing company you select.

In order to be successful in self-publishing and selecting any printing company,  first realize there are certain steps you must take to prepare your book for printing. Every single printing company will need these done. I have written another article on the basic self-publishing steps that will help keep you from blaming others for your lack of knowledge.

Publishing SOLO: DIY Publishing Kits Start at $97 with Deborah S. Nelson

Last Considerations for Selecting Printing Companies

Before choosing, prepare yourself and educate yourself for the self-publishing process. Learn the main terms of the industry. Read our Dictionary of Publishing Terms. Understand all the different pieces and parts of publishing a book. Understand that printing a book is only one of the parts of what being a self-publisher involves.


Publish your Book Blueprint by Deborah S Nelson

Have a Dream to Publish a Book—
But Lack the Time or Know-How?

Look no further. This potent and detailed DIY publishing guide grants you the time and know-how. Learn how to self-publish a book by doing it! Once you become a published author, friends, family, and peers see you in a whole new light! This unique system propels both aspiring and seasoned authors through the digital publishing process step by step. You won’t even need your completed manuscript to start!

Includes downloadable template
Free ISBN number & POD account
10 steps to print on demand publishing
Displays book parts in chronological order
Publish your book blueprint proof in a week


Those who have completed Ms. Nelson’s Courses are raving fans. See Videos Reviews & Author Library.
Hmmm … I am not quite ready—just send me the Free Self-Publishing Toolkit

Click Here for Your Self-Publishing Toolkit

FREE SELF-PUBLISHING TOOLKIT

Self-Publishing Companies to Avoid & How to Detect & Prevent Author Scams

By Deborah S. Nelson, Author-Book Coach-Speaker

So many roads to take in publishing a book. Which are the Self-Publshing companies to avoid? Which are the best and worst print on demand services for printing a book?

Keep Your Dream to Publish a Book Alive. Self-Publishing Companies to Avoid

Get Educated: Wrong Turns with Self-Publishing Companies to Avoid Kill Dreams to Publish a Book!

As a self-publishing coach, I am often asked what are the self-publishing companies to avoid? What are the worst “self-publishing” companies? What are the legitimate self-publishing companies? How can I make money in self-publishing my book without spending too much money—or getting caught up with scam self-publishing companies?

Who Are Best & Worst Self-Publishing Companies? How You Can Avoid Self Publishing & Author Scams

If you have landed here, you are probably asking the same question–and that’s understanable. The problem with that question is it is an over simplified question. My quick and easy answer is to say that self-publishing companies to avoid are the ones which will not fit the needs of your self-publishing project. In truth a lot of problems with so-called self-publishing companies are with wrong expectations from the client. Your education could say you thousands of hours and dollars spend on a book project.

This article will help you select the best self-publishing companies for your book publishing projects and how to be aware of particular self-publishing companies to avoid. Some self-publishing companies are just scams and yet others are fine–but its us who must manage their services to get the most bang for our buck. All can be averted with the right questions and research! GET EDUCATED. This site provides self-publishing tips, tools, courses, books, to put you in the best possible position to publish on your own.


Experience the exhilaration of BOOK COACHING during a trial session with Deborah S. Nelson. Click to schedule a complimentary 1/2 hour—available Tuesdays & Thursdays from 12p.m.-6p.m. EST.

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Self-Publishing Toolkit to educate those who need to learn about self-publishing companies to avoid

Get Our Self-Publishing Toolkit-$47

How to Be Successful in Self-Publishing a Book

If you are preparing to self-publish a book, this article will help you to properly prepare for success in self-publishing. I have worked inside of a traditional publishing and with offset printing for decades. For the past five years, I have worked extensively in the self-publishing industry and have a good grasp on the landscape of services available in the book publishing industry. In this article, we will tackle the questions of which self-publishing companies to avoid.  However, first, let’s consider the following:

  • So-called “self-publishing” companies are in reality, print on demand companies. Many offer extra services, but they are secondary. To get a more clear understanding of what self-publishing or print on demand really is and what other publishing terms mean, see the Dictionary of Publishing Terms.
  • Selecting a print on demand company or printer is only one step in the self-publishing process. If you have decided to publish a book yourself, understand that it is the equivalent of being your own general contractor for building your home. Selecting a printer to publish your book would be like selecting someone to pour the foundation, put on a roof, or frame up the house. It is but one piece of the entire picture.
  • Selecting the best printing company to print your book depends entirely on the type of book you are going to publish. So the “worst self-publishing company” will be one who least likely matches the requirements of your book project. If publishing a four-color hardback illustrated children’s book, you will want to select a different printing company (“self-publishing company”) than if you are printing a black and white paperback. To learn more about the basic steps of how to publish a book, read other articles on this site.

Publishing SOLO: DIY Publishing Kits Start at $97 with Deborah S. Nelson

Best Way to Avoid Worst Self-Publishing Firms and find Legitmate Self-Publishing Companies

To avoid the worst self-publishing companies, the best approach is to do an analysis of the requirements of your book publishing project. Ask yourself the following questions:

What is the purpose of my book project? Is it to sell lots of books, sell books online, sell books in person, enter the speaking circuit, give workshops using the books, or to leave a legacy for your family?

 Will you need a small or large inventory of books?

Is your budget tiny to small? If so, you will want to consider a print on demand method; books are printed as sold, with no inventory needed.

How important is the quality of printing and paper? If your book includes high-quality four-color illustrations or photos; you will need a different kind of printer, than if publishing a normal paperback book.

Make an Informed Decision to Find Legitimate Self-Publishing & Printing Companies

The trick to finding the best printer for your book publishing project is research. Therefore, take some time to define the specifications of your printing job first. To put together the specifications of your printing project answer the following questions:

    • Will my book be paperback or hardback? (hardback is more expensive and complicated to do)
    • How many printed pages will my book be? (roughly double the number of pages of a 12 point Word document manuscript)
    • Will I have illustrations inside the book? Will I need four-color inside the book?
    • What level of printing quality will my book project need?
    • What size will my book be? Will it be a custom-size or a standard book size?

Some of the Best Self-Publishing Companies

Click Here for Your Self-Publishing Toolkit. Learn about self-publishing terms, processes, and which self-publishing companies to avoid with our self-publishing toolsFor paperbacks, I recommend starting your research with legitimate self-publishing companies such as CreateSpace, LuLu, and Outskirts Press. These “players” have been around since the beginning of print on demand technology and they have their game down. Still, I get many comments about these self-publishing companies who sometimes are being seen as scam self-publishing companies. Keep in mind that although it is free to sign up for a print on demand account in most cases, extra services are often quite overpriced, and this is where the “scamming” comes in. People feel mislead when they discover the “extra costs” involved in self-publishing a book. I suggest reading my article on self-publishing services to learn more about this area.

For Small Quantities of Four-Color Books

For small quantities (or even just one published book) of four-color books (lower quality), I recommend starting your research with Blurb, and for larger quantities, I recommend starting your research with Lightening Source. These are just some suggestions as there are many thousands of self-publishing companies available for printing your book. But the very first step is to clearly define the goals and needs of your book publishing project. As for which self-publishing companies to avoid, I urge you to first do your research on your book project. Then you’ll understand which companies will be a better fit for your project. To learn more about the process of defining your book project, see the following articles:


FAQ-Self-Publishing Frequently Asked Questions

Which are the Best Self-Publishing Companies?

Top self-pubishing companies are those who have proved to be legitimate, have been around since the advent of print on demand, and have been proven to deliver. These include CreateSpace (now owned by Amazon); LuLu, and Outskirts Press. Lightening Source (Ingram) has also recently added a print on demand option. To learn more about self-publishing and self-publishing companies, read the articles: How to Avoid Self-Pubishing Scams with Your Dream to Publish a Book and FAQ-Frequently Asked Self-Publishing Questions.

What is Self-Publishing?

Self-publishing is when the writer or author of creative works takes on the role of publishing their own works. The job is similar to that of a general contractor who builds a house. Both roles include project management, budgeting, scheduling, and overseeing sub contractors doing the various aspects of the book project. Printing the book is the most obvious aspect of the job. However, editing, book cover design, proofreading are just a few of a multitude of other aspects involved in publishing and self-publishing. To learn more details about what self-publishing is read the article, The Real Definition of Self Publishing by Deborah S. Nelson

What is the Difference Between Self-Publishing and Traditional Publishing?

Traditional publishing has been around for hundreds of years. Traditional publishing companies use offset printing to print books. There are many differences between traditional and self publishing, but the primary difference is in the printing. Offset printing requires an expensvie set up, which makes it necessary to print at least 10,000 books. Many pubishers print 25,000 books to make a book affordable to the general public. Generally, but not always, self-publishing uses print on demand printing, which allows an initial print run of just one book, making book pubishing affordable for first-time authors. To learn more details on this question read the article Self-Publishing vs. Traditional Publishing.

What is Print on Demand?

Print on demand came into being about a decade ago. It is a revolutionary technical advance in the field of printing and publishing. In a word, print on demand is digital printing. With ophisticated digital printing presses, once the set up is done properly, it is extremely less expensive than offset printing. The quality is also quite good, with only experts able to tell the difference. Print on demand has given rise to the easy and inexpensive ability to self-publish a book. For further reading, click on my article, FAQ-Self-Publishing Frequently Asked Questions


Publish your Book Blueprint by Deborah S Nelson

Have a Dream to Publish a Book—
But Lack the Time or Know-How?

Look no further. This potent and detailed DIY publishing guide grants the time and know-how. Learn how to self-publish a book by doing it! Once you become a published author, friends, family, peers see you in a whole new light! This unique system propels both aspiring and seasoned authors through the publishing process step by step. You won’t even need a completed manuscript to start!

Includes downloadable template
Free ISBN number & POD account
10 steps to print on demand publishing
Displays book parts in chronological order
Publish your book blueprint proof in a week


Those who have completed Ms. Nelson’s Courses are raving fans. See Videos Reviews & Author Library.
Hmmm … I am not quite ready—just send me the Free Self-Publishing Toolkit

Click Here for Your Self-Publishing Toolkit

FREE SELF-PUBLISHING TOOLKIT

Which are the Best Self-Publishing Companies?

Best Self-Publishing Companies for Your Book

Best Self Publishing Companie

Self-Publishing a Book. Spending or Making Money?

One of the questions I am most asked as a Publishing Coach by those wanting to self-publish a book, is “What are the Best Self-Publishing Companies?” I understand that this question would be on the top of the mind of aspiring writers. However, if you are truly serious about publishing a book, you’ll want to dig a little deeper than that.

What is Self-Publishing?


Self-Publishing Toolkit

In this new era of digital and print on demand printing, confusion reigns. Before we talk about the best printers for your self-publishing project, consider what self-publishing really is. Now that may sound obvious, but there are thousands of companies listed in Google that call themselves self-publishing companies. The concept of a self-publishing company which is somewhat of an oxymoron and is a misnomer. If you look up the definition of self-publishing in WIKIPEDIA, it says that the person who is the author of the work, takes on the publishing role in addition to the creative role. Typically being labeled as self-publishing companies, these are mostly printers with the ability to print on demand. Print on demand is a digital printing process that allows as little as one book to be printed affordably. The old-school printing press required about 10,000 books to print at one time for affordability in the marketplace. Now, with print on demand digital printing companies can help writers to publish their works easily and affordably. At the end of the day, however, it is not the printing company that is the self-publisher. The author who takes on the job of publishing his or her own works is the publisher, the “self” publisher.

Selecting a Print on Demand Company

So the real question is, who is the best printer for your self-publishing project? Everyone who decides to publish their own works makes many decisions, selecting a printer is only one. To learn more about the self-publishing process and becoming your won publisher see the Self -Publishing Checklist. Having worked in the publishing and printing industry for a few decades, I propose that the answer to this question depends on the project. My most preferable “self-publishing companies” are Createspace,  LuLu and Lightening Source, and Blurb for printed physical books, along with Kindle, Kobo, and Smashwords for the top electronic book formats. All these decisions will take into consideration your primary market along with is the book hardback, paperback, black & white, or four-color.  One of the best ways to figure out the best printers for your book is to employ the services of a print broker in your area. If you want to do a short run of books and keep an inventory, then that is one approach. If you would like to have Amazon.com print and ship books as ordered “on demand,” that is another approach. This all depends on the project and also on who you want to reach and how you want to reach them.


Self-Publishing Toolkit
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by becoming a published book author in record time.


Digital Publishing Explained Video

To get a little more insight into what digital and print on demand printing is about, watch this 2 minute educational video by Publishing SOLO.


Publish your Book Blueprint by Deborah S Nelson

Have a Dream to Publish—
But Lack Time or Know-How?

Look no further. This potent and detailed DIY publishing guide grants you the time and know-how. Learn how to self-publish a book by doing it! Once you become a published author, friends, family, and peers see you in a whole new light! This unique system propels both aspiring and seasoned authors through the digital publishing process step by step. You won’t even need your completed manuscript to start!

Includes downloadable template
Free ISBN number & POD account
10 steps to print on demand publishing
Displays book parts in chronological order
Publish your book blueprint proof in a week


Those who have completed Ms. Nelson’s Courses are raving fans. See Videos Reviews & Author Library.
Hmmm … I am not quite ready—just send me the Free Self-Publishing Toolkit

Self-Publishing Toolkit

FREE SELF-PUBLISHING TOOLKIT

What is the Real Definition of Self Publishing? Is it Print on Demand, Indie Publishing, DIY Publishing?

Roads and road signs going in confusing Directions. The road to Self-Publishing cleared up with education.

Getting Educated on the Real Defintion of Self-Publishing will Clear the Way

Complete Definition of Self-Publishing Alleviates Confusion in Brave New World of Publishing

By Deborah S. Nelson, Author-Book Coach-Speaker

It drives me nuts, berserk, urks me; I can’t stand it; and now I can’t hold back. What am I talking about? The twisted, spun, and wildly generic use of the term, self publishing. Thrown around on the public forum, this wrongly used term is creating mass confusion in the Brave New World of Publishing.

Someone needs to clear up the definition of self publishing and that someone is me. We certainly already experience enough confusion in this transition between traditional book publishing and electronic publishing. Confusion of this “major player” term adds even more fuel to the blazing fire of self publishing ignorance.

The other day I found myself answering a question, “What is the best print on demand service for a fiction book?” This is just one of the many questions asked that clearly demonstrates the confusion in the digital publishing world now. FURTHER READING: 7 Steps of Becoming a Publisher and Self Publishing Publishers

Clearing up the Deception with a Wholistic Definition of Self Publishing

Self-Publishing Coach Deborah S Nelson, Book Publishing Coach, Writer Coach, Ghost Writer

Deborah S. Nelson, Author-Book Coach-Speaker

I want to clear the air; and clear it up once and for all. Why listen to me? I have working in publishing, printing, and advertising, for decades, and with self-publishing for 10 years. I have been on the inside of the transition to digital publishing, day by day, step by step. And that gives me a bird’s eye view!

I remember when the very first digital offset press came into being, and it was the first one. I remember when graphic art layouts were produced using a typesetting machine with phototypesetting system (the smell of that..phrew); now done by computer. I could go on but I won’t. So let’s get to the REAL means and definition of self publishing. First of all let’s define a few key related terms:

1. Fiction and non-fiction are books venues. Types of books are not tied to the type of publishing or printing used.

2. A publisher is a  role (whether a small, medium, large, or self) a project manager, not a printing service!

3. Self-publishing (accurate definition) refers to a business model, or business activity, not a type of equipment or type of company. See  how Wikipedia defines self publishing at the end of this article.

4. Print on demand is a type of printing process or service often used in self publishing (but not limited to) and not equal to self publishing.


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 Apple Juice & Orange Juice: Books & Book Venues

These terms are key terms to understand if you want to learn the publishing process, and they do not mean the same thing. Think of apple juice and orange juice (fiction and non-fiction, autobiography, poetry, for example). These are types of juices poured into different types of containers; a juice glass, plastic glass, paper cup, travel mug, or a big, medium or small-sized glass. The same is true with different venues of books. The publisher will print a fiction book, or a non fiction book using different book sizes, page lengths, and shapes, four-color, black and white printing, with soft or hardback covers. The type of juice or book can be shaped into a choice of different containers or book formats.

The Publisher and the Self Publisher

Book of Money referring to how much its going to cost with various self pubishing companies to publish your book.

The Buck Stops at the Publisher! Are you the Default Publisher?

The publisher is a role, a person or organization and brand who directs the functions involved in creating and bringing a book to market. If we are talking apple and orange juice, the brand prepares raw fruit and transforms raw material into juices. Then they bottle, label, and bring the juices to market. These are brands such as Dole, or Minute Maid, Naked Juice (health food venue), or the local juice bar who fresh squeezes juice and serves to you personally.

There are many types of juice brands. In publishing, for example, the Publisher could be known entities such as Random House, Penguin, Thomas Nelson Publishing, or  DS Publishing. DS Publishing is my small publishing company, and is not a big or well-known brand, and equivalent to the example of the local juice bar.

Both the local juice bar and Dole direct the quality and flow of preparing raw material (fruit) and bringing the bottled or served juice to you. It is the publisher’s to direct the preparing of the creative works (raw material) into a printed book and then to bookstore market. They do the same role. The juice companies buy and prepare the fruit, and serve it to you in a container. The publisher signs the talent, brings the creative work to a  printed form, and then gets it to the hands of the readers. The self publisher is a publisher and is like the juice bar. They are both smaller and more local, but still perform the same function as the big brand.Do it Yourself Publishing Kits by Deborah S Nelson and Publishing SOLO

In the case of the self-publisher, the raw material is the works of the author-publisher, and in the case of the local fresh juice bar, the fruit used may be fruit grown in their organic orchard of fruit from a local field. The only real difference in function between a publisher and a self publisher is that the self publisher is also a talent scout, looking for creative works to turn into a book. The self-publisher already owns the creative works; and therefore does not need to look for the raw materials to create the published books.

The Publisher’s Different Duties

Image of Publish a Book Kit -- Includes Definition of Self-Publishing Terms

What Does a Publisher or Self-Publisher Actually Do?

The publisher, or self publisher first finds or produces  creative works. From there, the following pieces in chronological order are outsourced or done by the publisher. This varies by publisher:

1. Creative Works Contract: Obtain the creative works and initiate a contract with the author which defines copyrights and royalties, and the advance. With self-publishing, no legal contract is necessary. The self-publisher will own all the rights and royalties.

2. Content Edit. This edit will be sure the manuscript is organized, consistent, and understandable to the expecting reading audience.

3. Interior Design and Layout. A graphic artist will prepare the manuscript in the size, shape, and design according to printers specifications.

4. Copy Edit. the copy editor is will make the manuscript consistent with punctuation, headers, subheads, and spacing.

5. Proofreading. A proofreader will check for misspellings

6. Cover Design.  A graphic artist will create a cover to printers specifications

7. Select Printer. Publisher selects the printer, how many copies printed, or print on demand service, and uploads the final digital file to the printer.

8. Proof. Proof is reviewed by publisher and author, and corrections are made to the art file and resubmitted to the printer

9. ISBN  number and title assigned. Book is printed, and delivered to publisher by selected printer.

10. Publisher selects distribution sales channels. This may include Kindle, Amazon, Independent and major booksellers.

These steps are highly oversimplified, but this is the real role of the publisher or self-publisher. As you may note above, most so-called “self-publishing companies” are basically “print on demand” companies.

Print on Demand Process

Print on demand is simply a digital printing process. See this 2-minute video to get a thorough understanding of print on demand. Print on demand companies are calling themselves self-publishing companies. They also say their services are free. Technically this is true, but not in reality. See our article about the Real Cost of  Self Publishing. This is a spin to attract customers. The person who writes the book and moves it through the publishing process is the self-publisher. These print on demand companies offer incredible and miraculous printing services, but they are not the “self” who writes (or even publishes) your book.

The Confusion Comes and Writers are Scammed

Multitudes of new printing companies who use print on demand printing method have entered the playing field in the past 10 years. Equating print on demand technology loosely with self-publishing, they call themselves self publishing companies. However, if you are publishing your own book, you are really the “self”  of the publishing company, not them; they are just the printer–in secret expectation of becoming your pubisher by default–through lack of your understanding. That’s a scam situation.

You publish your book, as you are the one responsible for subcontracting and preparing the book cover, the interior,  and uploading it to the printers for publication. Sometimes these print on demand companies buy an ISBN number and assign it to your book; so in that light they consider themselves the (self) publisher. That is a technicality; because they are simply printing your book, . In reality only the author can do the self-publishing. Even Wikipedia agrees with me about the definition of self publishing as follows:

WIKIPEDIA definition of Self-publishing is the “publication of any book or other media by the author of the work, without the involvement of an established third-party publisher. A self-published physical book is said to be privately printed. The author is responsible and in control of entire process including design (cover/interior), formats, price, distribution, marketing & PR.”

Self-Publishing ISBN Numbers Surge in 2012

Self-Publishing ISBN Numbers 59% Surge in 2012

Self publishing ISBN Numbers

Self Publishing ISBN Numbers

By Deborah S. Nelson, Author/Publisher Publishing SOLO & VRTG

A new report shows that the self-publishing industry is approaching the $52 billion dollar mark. Stats, reports and figures vary; but one comprehensive way to measure growth in the self-publishing industry is through the purchase of self publishing ISBN numbers; as every book needs them. Last year,  purchases of self publishing ISBN numbers increased a whopping 422% from 2007, when print on demand became viable.

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The ISBN number is on the back of each published book, and cataloged by Bowker Books, who offers a directory of books to bookstores each year. This is an easy figure to measure through such online print on demand companies such as Createspace, Smashwords, Kobo, Lulu who buy  massive volumes of self publishing ISBN number to provide to self published authors/users. See the latest article printed in Talking New Media:

The company most people associate with ISBN numbers, Bowker, said that an analysis of U.S. ISBN data shows that the number of self-published titles in 2012 increased 59 percent over 2011 to more than 391,000 – and 422 percent over 2007. The analysis was done by the company’s affiliate ProQuest.

“The most successful self-publishers don’t view themselves as writers only, but as business owners,” said Beat Barblan, Bowker Director of Identifier Services, in the company’s press release. “They invest in their businesses, hiring experts to fill skill gaps and that’s building a thriving new service infrastructure in publishing.”

A huge portion of the ISBN numbers, over 80 percent, came from eight companies, with Bowker citing Smashwords and CreateSpace.

I’m sure their data is correct, but it may actually underestimate the growth of self-publishing. While Apple requires an ISBN (International Standard Book Number) to publish an eBook inside its iBooks Store, Amazon does not – neither does Blurb.com for its print and eBooks.

In fact, there is a rather lively discussion online right now about the value and necessity of having an ISBN number. For many, they are an expensive luxury, and smack a bit of a shakedown of self and small publishers.

It won’t come as much of a surprise to learn that the first thing on Bowker’s “to do list” for self-publishers is the purchase of an ISBN number. A single ISBN number costs $125 (or about 100 percent of some eBooks sales!). The cost goes all the way down to $1 a piece, but only if you agree to buy 1000 at a time. (See More)

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publish my

Do You Dream to Publish a Book—
But Lack the Time or Know-How?
Look no further. This powerful learn-by-doing guide grants you the time and know-how. Learn to publish a printed book in 3 days by actually doing it! Once you become a published author, your friends, family, and peers will see you in a whole new light! This unique new system teaches both aspiring and seasoned authors every step of the self-publishing process. You won’t even need your completed manuscript to get startedThis Book Blueprint system:
Includes a downloadable interior template
Displays parts of a book in chronological order
Gives 10 easy steps to print on demand publishing
Sets up free ISBN number and self-publishing account
Gets your blueprint published in 3 days! (shipping extra)

 

Want to learn how to publish a book in 3 days?

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Self-Publishing with Kobo Writing Life Platform

By Deborah S. Nelson, Author/Publisher Publishing SOLO & VRTG

Today authors have choices.  No longer do authors have to submit  manuscripts to the traditional publishing house to be published. The Kobe Writing Life self-publishing platform is a platform that allow aspiring authors to publish their books. The Kobe Writing Platform  is a platform that allows authors to be published in 138 countries and 50 languages. This is absolutely amazing.   Check out  some of the article below:

Kobo Writing Life: A Year Later

Since the launch of the Kobo Writing Life (KWL) self-publishing platform in the summer of 2012, the service has grown quickly and now generates about 10% of Kobo’s unit sales. The growth is also international; Writing Life authors publish works in 138 countries and in more than 50 languages. “The growth in sales has far surpassed our initial vision of what our first year would be like,” said Mark Lefebvre, Kobo director of self-publishing and author relations. Lefebvre said that Kobo’s top-50 bestsellers list usually includes five to eight KWL titles at any given time and that “there are KWL authors moving on to conventional publishers because they can prove they have a book that people want to read.” Lefebvre also noted that KWL launched with a staff of two (not including himself) and now has seven, including managers overseeing works coming from the U.K., the U.S., and Europe.

Kobo Writing Life allows anyone to upload a book to the Kobo platform, which will then make it available to a global audience. Books can be published in any language via the general Kobo store, and the KWL portal has six “localized” e-bookstores (English, Dutch, French, German, Italian, and Spanish) that also carry self-published titles. English, French, German, Italian, and Spanish represent the languages with the most KWL titles. “Kobo authors are selling books all over the world,” Lefebvre said.  See More here.

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Ready, Set, Go!

Boost your earning power & social currency by becoming a published book author in record time.

Are you considering self-publishing? Information is power so power up by finding out more.

_______________________________________________________

publish my

Do You Dream to Publish a Book—
But Lack the Time or Know-How?
Look no further. This powerful learn-by-doing guide grants you the time and know-how. Learn to publish a printed book in 3 days by actually doing it! Once you become a published author, your friends, family, and peers will see you in a whole new light! This unique new system teaches both aspiring and seasoned authors every step of the self-publishing process. You won’t even need your completed manuscript to get started. This Book Blueprint system:
Includes a downloadable interior template
Displays parts of a book in chronological order
Gives 10 easy steps to print on demand publishing
Sets up free ISBN number and self-publishing account
Gets your blueprint published in 3 days! (shipping extra)

 

Want to learn how to publish a book in 3 days?

TNS-Webadoptimized-09-16-2013

LIBIRO: New Outlet for Self Published E-books

By Deborah S. Nelson, Author/Publisher Publishing SOLO & VRTG

Many talented writers have written amazing stories that unfortunately do not see the light of day. Why? Publishing houses choose who will be published as well as who will not be published. Truth be known, most author (or book) selections are primarily a financial decision. That is in the past now. Everyday more exciting opportunities for people to become published authors are showing up in the digital publishing era. Libiro recognizes this inequality and has decided to put their money and incredible influence into giving Indie e-book authors a fighting chance. Libiro is an exciting new online self publishing platform where emerging independent authors can market their self published e-books.

Self-published author Ben Galley and designer Teague Fullick have launched a new e-book store, Libiro, to provide independent authors and small presses with an alternative to Amazon, Barnes & Noble and iBooks.

“Libiro devotes its shelf-space entirely to self-published and small press titles,” says Galley. “To authors, we’re a marketplace for their books and a platform that can help them make waves. And to readers, we’re an exciting place to shop, providing the latest indie talent and exhibiting what indie authors are capable of.”

Galley says he started Libiro to try and combat the stigma surrounding indie and small press titles. “The opinion is that these books are all of terrible quality,” he says, “simply because they haven’t seen the inside of a big publishing house. I’ve always been on a mission to quash this stigma, because it simply isn’t true. Libiro, being a purely indie store, can showcase the indie market, offering readers an opportunity to see what we’re really made of!

“At stores like Amazon, quality indie authors can often struggle to get noticed amongst the crowd, especially when they don’t have the marketing budgets of the big publishing houses. The point is that indie literature is exciting — it can be raw, it can be fresh, and it can be just as good as traditional literature. We want Libiro to be the go-to place for readers wondering what indie authors are all about. We want to create our own bestsellers.”

If, as an author, you are wondering why you should put your book on Libiro, Galley has a short answer: Higher royalties. Libiro offers an 80 percent royalty as standard, regardless of book length or price. Galley think this will attract authors who are looking to earn more.

“Simply put,” he says, “authors can make more with Libiro. It’s also worth noting that we don’t price match or adjust any prices whatsoever. What the author sets, the author sells at.” Read More here:

PSG-header02-transparent-02-27-14
Ready, Set, Go!

Boost your earning power & social currency by becoming a published book author in record time.

Are you considering self-publishing? Information is power so power up by finding out more.

_______________________________________________________

publish my

Do You Dream to Publish a Book—
But Lack the Time or Know-How?
Look no further. This powerful learn-by-doing guide grants you the time and know-how. Learn to publish a printed book in 3 days by actually doing it! Once you become a published author, your friends, family, and peers will see you in a whole new light! This unique new system teaches both aspiring and seasoned authors every step of the self-publishing process. You won’t even need your completed manuscript to get started. This Book Blueprint system:
Includes a downloadable interior template
Displays parts of a book in chronological order
Gives 10 easy steps to print on demand publishing
Sets up free ISBN number and self-publishing account
Gets your blueprint published in 3 days! (shipping extra)

 

Want to learn how to publish a book in 3 days?

TNS-Webadoptimized-09-16-2013